Comparison

Shopify vs WordPress

Both can run a real website. They suit different people. Everything below comes from our tool directory — the same data our recommendations use.

ShopifyWordPress
Starting price$5/moFree tier
Easy to use8/104/10
Speed to launch9/105/10
Design control8/107/10
Room to grow9/108/10
Extending it later7/1010/10
Selling products10/107/10
Courses2/107/10
Memberships4/107/10
Leads and follow-up3/105/10
Search visibility8/109/10
Support9/105/10
Skill needed3/106/10
How locked in you are5/102/10

Who should pick which

Pick Shopify if…

  • · you want the least fiddly option
  • · you need it live fast
  • · the look matters most
  • · selling products is the point
  • · you expect it to get much bigger
  • · you'd rather not touch anything technical
Read the Shopify guide

Pick WordPress if…

  • · you're selling a course
Read the WordPress guide

Still not sure?

Answer nine questions and we'll tell you which of these fits your actual project — free, with the reasoning shown.

Some outbound links earn us a commission. It never changes a score, a verdict or a recommendation.

Once you've picked between Shopify and WordPress

Picking the tool is the easy half. Here's how people usually get the thing built.

These suggestions come from what this page is about — never from what pays us most. Tool links elsewhere on the site may earn a commission; it never changes a score or a recommendation.