One campaign, from blank page to live website

Priya answers nine plain questions about her baking studio — she wants class bookings, has photos ready, a small budget and no technical background. The Architect returns a recommended stack with the reasoning spelled out, plus the honest weakness of each tool, a sitemap and a launch checklist.

She registers for the episode her blueprint matches. The countdown, the calendar link and a short prep list all live on the same page, so nothing arrives by email that she has to hunt for later.

One business, one blank page, one broadcast. The stage carries the build; beside it the Today's Build tracker ticks through each step — domain, pages, booking form, payment test — so anyone arriving late can see exactly where things stand.

Chat runs alongside for the fast stuff. Real questions go in the Q&A, where the room votes them up and the host answers the top ones on air. Producers pin anything worth keeping in front of everyone.

The moment a template, a setting or a tool gets used on stage, it appears in the Resources panel — not dumped at the start, not emailed a week later. Affiliate links are marked as such, every time.

The finished site goes live on air. Priya's own blueprint, her project and every resource from the room sit waiting in her workspace, so she can walk the same steps on her own build the next morning.